Five Tips For Providing Your Designer With Helpful Feedback
Feedback is an essential part of any design process, and if it is done correctly, it makes sure that the designer gets full success in delivering the best work. The design process is a collaboration between the designer and the client and to create a successful design; the designer needs useful feedback from the client. However, how to provide your designer with the most helpful feedback that ensures the success of the work?
As for the designer, receiving feedback from the client is often stressful. If it’s not bright or full of confusion, the design process may be hampered. On the contrary, giving feedback to the designer can also seem a difficult task on the client’s part as well. Mentioned below are 5 essential tips that help you provide your designer with the most helpful design feedback as a client.
Be Honest While Working With the Honest:
It would be best if you kept in mind that you are working with the designer to create a magnificent work that is going to serve a genuine purpose for you. During the design process, the aim of the designer should be to provide with the best product that you are delighted with, and that will serve your purpose as well. Therefore, in the course of the design process, if you find something not up to the mark, then be honest and tell the same to the designer. If you cannot provide the designer with honest feedback, you can never achieve the ultimate result. It is much more helpful for the designer if they get honest feedback from you, even if it seems harsh.
Give a Specific Reason & Try to Give Examples:
If you don’t like something about the design, it is better to explain a little as to what you don’t want about the plan. This will be more helpful for the designer to understand your point as, without an apparent reason, they will be in darkness as to why you don’t like the design. As for the client, it is true that sometimes it can be difficult to accurately pinpoint the specific reason about what makes you feel wrong about a particular purpose. However, it would be easier for the designer to understand the feedback if you can describe a little detail – like how does the design make you feel, any specific part that you don’t like, e.g., the fonts, colors, background, banner, etc.
Although you are explaining your feedback in detail, there may be times when your designer has no idea about what you are talking. The best way you can get rid of this situation is to give specific examples so that it is apparent to your designer. This is especially true when you don’t have much knowledge about every aspect of the design, and you need to give feedback about the design work.
As the design process goes on, and the designer sends you regular updates, you may have moments when you see the design and have so many questions. Make sure to ask them to your designer. If you are not clear about a particular part of a design, ask the designer about what makes them include the same in the design and what purpose the specific element is going to serve. If the designer is concerned about your project, they will surely be able to answer your questions and give specific reasons as to why they have included a particular section in your design.
Consider Your Business Goals:
When evaluating the design and giving feedback about the same, you should consider looking at the overall design and think whether it is going to serve your business goal or any of your specific need. Imagine yourself as any of your potential customers and try to view the design in the eyes of a customer. If something is confusing in the design, you should immediately let the designer know about the same. Try to check whether the design gives you an overall idea about your business or the message that you are trying to spread through the design. If it is not delivering the purpose, be honest and tell the designer about this.
Give Realistic feedback:
If you are trying to get the right design that serves your purpose, you should always respect the designer’s effort and his/her choice. During the design process, you should still be realistic and treat your designer as a part of your team members. It would help if you never rushed and always give your feedback on time so that the designer has enough time to make all the changes according to your feedback. This helps you meet your deadline as well.
The more you are engaged with your design; the better will be the design work. The feedback is an essential part of any design process, and if you have a good relationship with the designer, the more likely you will receive a great design that serves your purpose.