With the rapidly growing number of online consumers, which doesn’t seem to reduce in coming years. E-commerce sales have risen by billions in the transition of 2014-15. Moreover, responsive websites contributed most as mobile shopping comprises more than 40% of the increased sales than the sales made through desktops. And you have to so optimize your e-commerce website that it can get benefited by this seismic change. The following section contains simple ways you can do now for best results.
Set a e-commerce goal
Be clear with your set goal to concentrate on, like focus on getting relevant traffic leading to increased rate of conversion.
Invest for correct things
There are several resources and tools available online that too free like WordPress that has free plug-ins also but you must know which one to opt instead of skimping. To enjoy the desirable result you must get the things done correctly done like professional graphics design, a project head to streamline the process. A web design company can better comprehend your requirements and the final goal but always needs you incur a good amount. And before hiring one check their track record.
Faster is Better
Have you opened your website in a smartphone recently? If you have to wait for more than more than 2 seconds to load than be sure that it’s slow. It’s high time to get your web team look into this matter so that it can be reduced the site loading speed.
Always make your website optimized for mobile shoppers. The site should be proper to be displayed based on the devices. Try to include more visual content and assure that the CTA or call to action button works properly.
Focus on SEO
Relevant and right content is the most effective thing invest in that. Inclusion of videos can be effective for ranking better in search engine and liked by the visitors.
Offer Free Shipping
Free shipping can interest more visitors down the sales funnel. Most of the customers look for the option of free shipping and this can really increase the number of buyers.